Barber-Grade Pomade

Pomp & Co. pomade is a water-based, firm-hold styling pomade made by master barbers. It gives a natural finish — not greasy, not stiff — holds all day, restyles with a splash of water, and washes out clean. It’s the pomade used and sold in Sam’s Barbers, cutting Dublin’s hair since 1901.

What it is

A water-based formula with a firm hold and a natural, low-shine finish. Perfect for pomps, slick-backs and classic styles. Highly concentrated, so a little goes a long way.

Who it’s for

Short to mid-length hair, and especially thick or unruly hair. Classic cuts, pomps, side parts and textured crops.

How barbers use it

Spread a fingertip amount onto your palms, rub together, and massage well into damp hair for a stronger hold — or work it through dry hair for more texture. Comb it into shape for a slick look, or use your hands for something more natural. Restyle any time through the day with damp hands.

Handy tip: for maximum hold, apply to towel-dried hair and let it set naturally.

Why barbers stock it

Developed by working barbers and sold across Sam’s Barbers’ six Dublin shops — 125 years of barbering behind it. Free delivery on orders over €50.

Common questions

Is it water-based?
Yes — it washes out with water alone, leaving no residue.

What hold level is it?
Firm. It holds a style all day and restyles with damp hands.

Is it shiny or matte?
A natural finish — light sheen, not wet-look.

Is it good for thick hair?
Yes. The firm hold is made for thick and stubborn hair.